For agencies over $1M in ARR
There is a path to scaling your agency profitably
After building a $29M+ agency and working with over a dozen agencies to double their businesses, I’m working with agency owners to help them scale faster.
Trusted by agency owners from
Trusted by agency owners from
The community
A personal board of advisors in your pocket
If you’ve been looking for a community where you’re not the biggest agency in the room, this is it. The Agency Academy member is doing $6M in ARR. Every member has been where you are, and most are a few steps ahead. The insights, accountability, and support you get from this group can’t be replicated by courses, podcasts, or programs.
This isn’t another coaching program or course. When you join, you get direct access to the people, the playbooks, and the thinking that turns good agencies into great ones.
What you get
INSIDE THE MEMBERSHIP
1:1 strategy session
with Garrett
When you join, you’ll fill out an intake form that gives us a snapshot of your agency. Then you’ll get a 1:1 session with Garrett to build a clear game plan for where your agency goes next.
Private Slack
community
A vetted community of agency owners averaging $6M in ARR. This is an active community where you can get peer support on your most important questions and feedback.
Direct access to
Garrett on slack
In the Slack group, you’ll be able to ask questions and get feedback directly from Garrett. No chatbots or team members.
Agency Academy
Course
Every SOP and system that I use to run a $29M agency. Inside you’ll get the exact SOP’s and training from Directive’s department heads and leadership team.
Monthly
masterclasses
Live sessions with Garrett Mehrguth on the topics that matter most: pricing, hiring, positioning, ops, M&A, and more.
First access to
private events
Members get priority access to every Agency Academy event including the Owner’s Retreat. Three days. 20+ agency owners at your level.
The process
BECOME A MEMBER
Step one
Apply
Fill out a short application so we understand your agency, your revenue, and what you’re working through right now.
Step Two
Intro call
A quick call to make sure coaching is the right fit. Not a sales pitch. Just an honest conversation about where you are and whether this is the right move.
Step Three
Get access
Once you’re accepted, you’ll be onboarded and get access to the community, training library, and masterclass calendar.
The benefits
The support you've been looking for
Know exactly what to do next
You’ll work 1:1 with Garrett to create a full growth plan for your agency. It’s a strategy session with a founder who built a $29 million agency.
Stop solving problems alone
The community means you never have to make a decision alone. Post your hardest question and get answers from founders who’ve already been through it.
Run your shop like an 8-figure agency
The playbooks give your team SOPs they can implement immediately. These are actual operating procedures from Directive’s leadership.
Stay current on what is working
Every month, Garrett hosts a live masterclass to highlight what is working this quarter. This is real-time training on how agencies are scaling right now.
“It’s incredibly rare to most people who are running $29 million agencies do not take the time to actually pass the ladder down to the people behind them and share their learnings. And this is why this course is so invaluable.”
Sam Shepler
CEO, Testimonial Hero
“I would say this is the longest, most sustained, most valuable coaching relationship I’ve had in my 10 years in business.”
Brennan Bliss
CEO, Propellic
“Garrett actually opened up the course and had other department heads from his team come in and co-teach with him, and really open up their secret sauce in a lot of ways. I found that to be absolutely invaluable.”
Erik Jacobson
CEO, Hatch
More info
Frequently asked questions
Agency owners doing $1M+ in revenue who want proven playbooks, peer accountability, and access to an operator who’s still building at scale. We vet every application to protect the quality of the room.
Two things. First, the playbooks come from a $27M agency that’s still operating, not from someone who exited. Second, every member is vetted. No beginners, no lurkers, no one trying to sell to the room. The quality of the network is the product.
Direct access in the community with a 24-hour response time. Plus monthly masterclasses and the ability to bring your specific challenges to the group. This isn’t a pre-recorded course with a Slack channel attached.
5 modules and 31 lessons covering sales, marketing, finance, operations, and people ops. The exact SOPs, frameworks, and systems used to build Directive to $27M. Not theory. Operating procedures you can implement this week.
Membership is month-to-month. No long-term contracts. We’d rather earn your membership every month than lock you into something.
Membership gives you the community, the playbooks, and group access to Garrett. Coaching gives you dedicated 1:1 time, custom strategy built around your specific business, and direct async access between sessions. Many members also do coaching.
Click Apply Now and fill out a short application and book an intro call. We review every submission to make sure you’re a fit.